Global Enterprise & Competition

INTRODUCTION\nThe restaurant industriousness is one of the largest sectors in the get together States economy and is projected to be among those with the largest growth by 2020. Companies in this perseverance own restaurants and other(a) eating places in some levels, including full-service restaurants (FSR), quick-service restaurants (QSR), cafeterias and buffets, and snack bars.\nLevendary Café, riged by Howard Leventhal, was the multi-unit restaurant with a popular train of 3,500 cafes that builds soup, salad, and sandwich into a $10 billion business. From 2011, Mia Foster has fashion the next CEO of Levendary Café for expression a multi-national brand in a situation that Levendarys domestic business was nearly tapped out. For helping her in management, Levendary Café unionized by formal twist grouping by duty (Exhibit 1).\nIn 2008, as the diminish growth in domestic, Levendary obstinate to enter China grocery store after researching opportunities in China. And th e bleak CEO Mia Foster found some problems with China operations.\n\nbriny QUESTIONS\nQuestion 1. What is a Multi-unit eatery (MuR) Business? How big is it? Is it a consolidated or unconnected industry? What are its economic science?\nAnswer 1:\nMulti-unit eatery (MuR) might be cognize as a scope of the same brand restaurants that are located in some(prenominal) different locations include indoors or outside the nucleotide country. It was generally categorized into these industry segments:\n Specialty establishments: primarily served snacks and beverages chthonic 5$ like Starbucks, Dunkin Donuts and Baskin-Robbins.\n strong service restaurants: was usually called steady food, provided counter or drive-through service with average tickets amongst $4 and $10 (McDonalds, wetback Bell and Wendys).\n Casual eat: offered table service for dinner party entrees priced between $8 and $20 (Olive Garden, Applebees, and Outback). Within this group, the new attractive dining conce pts like shames Chris and Capital radiator grille featu...